Growth Initiatives...

You want to grow your business alright. You want to be that
Leader who made an organization a success. Of course. Then
you understand that paying attention to growth initiatives is
essential in building an institution.

"A company must be viewed not only as a portfolio of
products and services, but a portfolio of competencies as
well." - Gary Hamel

Consider these...

• Have an uncompromising commitment to providing your customers with only quality products and services.
• Focus on measured implementation and consistent quality.
• Clearly define roles, accountabilities, and timelines.
• Be creative in finding ways to better serve your partners and their customers.
• Build an effective strategic customer program that leans toward increasing revenues and uncovering emerging needs.
• Devise a systematic program for forward planning, deploying, and reviewing innovations.
• A platform for strategic and operational planning with partners includes the following: setting up joint objectives, performance improvement targets, and an action plan and timetable.
• Explore more ways to provide WOW services for target customers.
• In marketing, there is value in being first. New, improved, or newly designed products or services give you a better chance to be a market leader. But keep in mind that it is as important to be a better provider of products and services.
• Focus on the value chain not on the product. Consider today's intelligent value-seekers. Customers want more value for their money. They want MORE for LESS.
• Go into niche marketing not too much on mass marketing.
• Dominate a larger customer mind share not market share.

If you are in business just because you do not want to be an
employee; if you are in business only to earn a living -- then
you are really just an "ordinary employee" in disguise, so why
not just sell peanuts on the side walk? It's a challenge only
achievers could grasp... whether as an entrepreneur or a top
caliber employee.

An achiever is a dreamer... a dreamer who is not afraid to
dive; a diver who not afraid to swim; a swimmer who
understands risks, thinks of possibilities, and realizes that
courage is what really matters to achieve greatness.

Take note...
"Companies pay too much attention to the cost of doing
something. They should worry more about the cost of not
doing it." - Philip Kotler